3rock

“The results far exceeded what we expected and have now placed 3:rock at the forefront of our industry.”
Patrice Murphy, General Manager

Our partnership.

3:rock is one of Ireland’s leading signage and fit-out providers, delivering expert design, manufacturing and installation across retail, hospitality, health, construction and exhibition sectors. Our partnership with 3:rock began at the end of 2020 and continued for over two years as Rigney Forge supported to further elevate the brand and maintain growth.

We created a clean, robust yet premium look with the logo, using the colon as a simple visual identifier. Rigney Forge worked closely with Rooftop Twenty Two, to develop a new website with a strong focus on showcasing 3:rock’s expertise and case studies.

THE OBJECTIVE.

A strong company needs a strong brand. 3:rock needed a brand redeisgn to reflect their expertise, vast capabilities and skilled team. The aim was to create a brand that would help to establish 3:rock as leaders in the industry, reaching a larger audience and a new type of client.

What we did.

BRAND IDENTITY

SPACE DESIGN

IMPLEMENTATION SUPPORT:

Liaising with 3:rock on an ongoing basis to ensure implementation across their social media, marketing and website.

UNIQUE CHALLENGES TO SOLVE.​

3:rock required a strong new brand that could be implemented from stationery to vehicles to their large workshop spaces. By conducting market research and internal assessments we defined 3:rock’s goals, competitors and target clients. We aligned this with their values and aimed to convey them through the new visual identity. 

We created a clean, robust yet premium look with the logo, using the colon as a simple visual identifier. Rigney Forge worked closely with Rooftop Twenty Two, to develop a new website with a strong focus on showcasing 3:rock’s expertise and case studies.

“Peter and his team were the perfect choice to work with on this project. His vast expertise, creativity and attention to detail are second to none and shone through in every aspect of the project. The collaborative approach he took to the project ensured everyone mattered, had a voice and input into what the 3:rock brand should look like and represent.”

Patrice Murphy, General Manager

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See what we can do for you and your next big project.